The myth of motivation: why it's not enough to want it and what you can do instead
You've probably heard it countless times: "You just have to want it!" - say enthusiastically those who believe it all depends on motivation. But what happens when the myth of motivation and realise that will alone will get us nowhere?
Every day in the world of coaching, we meet people who are full of determination, but who are still spinning in the same circle. Why does this happen? Because motivation, while important, is not at all what we can build our long-term success on.
What lies behind the myth of motivation?
One of the biggest mistakes of modern society is that the myth of motivation believes that all change is based on the right amount of enthusiasm and will. But this thinking can be misleading and even harmful.
The reality is that motivation is a fleeting emotion. It's like the first flicker of love - intense, captivating, but naturally fading with time. If we build change on that alone, we will fail sooner or later.
Why is relying on motivation problematic?
- Its fluctuating nature: Motivation varies from day to day
- External dependence: Often dependent on external stimuli
- Risk of burnout: Excessive effort leads to exhaustion
- Loss of self-confidence: Failures make it harder to start again
"Motivation is what gets you going. Habit is what keeps you going." - Jim Ryun
The real foundations for sustainable change
In CoachLab's experience, people who achieve lasting results are those who go beyond the myth of motivation, and instead rely on systems, habits and conscious choices.
1. Establishing habitual systems
Habits are the silent heroes of personal development. While motivation is loud and visible, habits work quietly and consistently for us - even when we don't feel motivated.
How to build an effective set of habits?
- Start small: Choose small changes you can make, even on a bad day
- Tie it to existing routines: associate the new habit with something you already do
- Prepare for the hard days ahead: Plan ahead what you'll do when you don't feel like it
2. Shaping the environment consciously
Our environment has a huge influence on our behaviour. A the myth of motivation it is not about overcoming temptations with a "stronger will", but about creating an environment that supports your goals.
3. The power of identity-based change
The deepest change happens when we change not only what we do, but who we see ourselves as. It goes beyond the myth of motivation, and works at the level of self-definition.
| Motivational thinking | Identity-based thinking | 
|---|---|
| "I'm going for a run today" | "I am a runner" | 
| "I will eat healthy" | "I am a healthy lifestyle person" | 
| "I will learn" | "I am a learner" | 
Practical tools to overcome the myth of motivation
The "if-then" design
Instead of waiting for motivation, make concrete plans:
- If it's Monday morning, then I run for 20 minutes
- If I am stressed, then I meditate for 5 minutes
- If I'm bored in the evening, then reading a book instead of watching TV
The power of small steps
A the myth of motivation we believe that big changes are needed. In reality, small, consistent steps are much more effective:
⭐ Exercising for 2 minutes a day is better than an hour a week ⭐ Reading a page a day is more effective than planning to read a book a month ⭐ 10 sit-ups a day is more sustainable than 100 sit-ups once a week
Dealing with failure without motivation
When the the myth of motivation we get rid of, we have a different attitude to failure. We don't ask, "Why don't I have enough willpower?", we ask, "What can I learn from this and how can I improve my system?"
Relapse is a natural part of the process
Our experience shows that people who succeed are those who:
- Anticipating difficult days
- Developing strategies to tackle the downturn
- They strive not for perfection, but for consistency
Coaching and debunking the myth of motivation
A CoachLab central to our work is helping our clients to move beyond the the myth of motivation. From executive coaching or career coaching we focus not on "turbocharging" people, but on building sustainable systems with them.
Real coaching is not about motivational speeches, it's about:
- Explore underlying patterns and inhibiting factors
- We develop tailor-made strategies
- We provide support in difficult times
- We help you with identity-level changes
What makes the coaching process effective?
A coaches is not that they motivate you, but that they:
- Objective perspective provide
- Conscious attention provide for the process
- Structured framework add to the change
- Accountability create
The recipe for long-term success
In our view - and this is the result of more than two decades of leadership and a decade of coaching experience - lasting success rests on three pillars:
1. Regularity without motivation
A the myth of motivation as opposed to regularity is what really matters. It's not about every day perfect, but about staying consistent even when we don't feel motivated.
2. Environmental design
We create conditions that automatically steer our behaviour in the right direction. This can be a physical environment (preparing a gym bag) or a social environment (finding a supportive community).
3. Identity-level commitment
The most profound change happens when we change our self-definition. We don't just do what a healthy/successful/happy person would do - we become one.
| Motivational approach | Systems-based approach | 
|---|---|
| Waiting for a "good day" | A plan for every day | 
| Aiming for big changes | Progress in small steps | 
| Depends on external inspiration | Builds on internal systems | 
| Striving for perfection | Assesses consistency | 
Practical exercises to get you started
If you want to move beyond the myth of motivation, you can start with these simple exercises:
Establishing weekly routines
- Monday: Plan your week (15 minutes)
- Wednesday: Evaluate what you have done so far (10 minutes)
- Friday: Get ready for the weekend (10 minutes)
- Sunday: Reflect on the past week (15 minutes)
The "two-minute rule"
Whatever new habit you start, plan it so that it can be done in less than two minutes. You can expand it later, but the key to getting started is to take small steps.
Environmental auditing
Look around you and ask yourself:
- What supports my goals?
- What harms the goals?
- What can I change today?
When should you ask for help?
Sometimes it's hard to get over the the myth of motivation. In this case, you may want to consider a life coach or ask for help from another coaching professional. A coachlab.hu/en/ has found that coaching can be particularly useful when:
- You have been struggling with the same problems for months
- You know what you should do, but you don't do it
- Feeling tired of the rollercoaster of motivation
- Want to make a sustainable change in your career or personal life
Coaching is not about motivating someone, it's about building systems and habits together that work even when you don't feel like it. This is the the myth of motivation the true value of liberation.

Summary: The real power lies in systems
A the myth of motivation it all depends on the right amount of will and enthusiasm. But the reality is that lasting success is not based on emotion, but on a well-designed system, conscious habit-building and identity-level commitment.
In our view, the people who really make a breakthrough are those who:
- They give up the hunt for motivation
- They build on systems and habits
- They shape their environment consciously
- They accept that change is a process, not an event
A the myth of motivation is not easy to recognise and overcome - but it is the path to real, lasting success. If you feel you need help with this process, don't hesitate to seek professional help. An experienced coach can help you overcome the motivation trap and live the life you really want.
Remember: it's not about never feeling motivated again. Motivation is a beautiful feeling, and enjoy it when it comes. But don't build your whole life on it - build it on a foundation that works in all circumstances.














